Picture Correct: Sony Cyber-shot T7 Wins Award
Picture Correct has published excerpts from a press release which indicates the slim Sony Cyber-shot T7 is holding its own among the competition. 'At the awards ceremony for the iF product design award 2006 – held at CeBIT 2006 on 9 March – Sony was a runaway winner scooping 14 iF product design awards, including two prestigious iF gold awards for its digital still camera Cyber-shot T7 and the WALKMAN A Series (NW-A3000 and NW-A1000). The camera was given a simple design, with monotone colours rather than a showy scheme – the design effort concentrated on creating a camera that any adult would feel comfortable carrying around with them at all times. The body is made of stainless steel and its slim feel was emphasized even further through the rounding of the upper corners. To enhance the high-quality feel imparted by the stainless steel, a hairline textural finish was applied, showing the designer’s commitment even in the finest details.'